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Krost’s Demand-Based Approach


WWD

Krost’s Demand-Based Approach<br><br><br>WWD
WWD: Krost’s Demand-Based Approach
SOURCE: WWD

Krost, a young online label for men and women, is appealing to its target Gen Z and Gen Y audience with its support of nonprofit organizations and commitment to the environment. With its tag line “Support Your Friends,” Krost is building a community of like-minded consumers who believe social activism can make a difference.

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